NOKI products are creations of minimalistic life philosophy, passion for aesthetics and creative artisan lifestyle. Noki Studio is grounded on these values that relate to authenticity and moderateness. The story of Noki Studio has been developed deliberately as a part of everyday life, while gardening, picking berries, cross country skiing. The story goes on just the way it started: with no hurry.

”The very first memories of love for aesthetics are from my childhood. They are spaces and moments, certain atmospheres that were created by a strong vision even though the resources were scarce. Later on this passion led myself to become a designer in industrial business and some time after, to start Noki Studio. That same passion has carried me and my professional vision through many phases in life.” Elina

“Textile was my first contact with the world of design. In my childhood home it was not common to buy new and ready-made products. It was much easier to get my parents to buy me a sowing machine than new Levi’s jeans! I was given a permission to buy any material and just as much I wanted from the local textile store. In this way, I learned to create things by myself.” Henna

Products that are made from quality materials, that are simple and timelessness serve the purpose of calming our lives. Passion for details and the harmony of colours and materials create quality of life through clothes, textiles and artefacts. The plain geometrical shapes of nature with several variations are the basis of designing. The pureness and clarity of the Northern landscape, the light and the importance of the details have been good starting points for experiencing our artifacts. It is comforting and relaxing to be in touch with basic matters in life.

The corner stone in our work has always been the usefulness and multipurpose use of the products. We only make articles that endure time and use. Artifacts that do not change with the season. We favour for small series, stable models and custom-made articles. We are against mass production and artificialness. We are very proud of our clothes made with “zero waste” principle which does not result any waste in the making process. We aim for minimizing all loss of materials in everything and we carefully choose the materials we use. We show respect towards handcraft, local design and work. We know the people that are standing behind our artifacts and we do value their professionalism.

NOKI products are creations of minimalistic life philosophy, passion for aesthetics and creative artisan lifestyle. Noki Studio is grounded on these values that relate to authenticity and moderateness. The story of Noki Studio has been developed deliberately as a part of everyday life, while gardening, picking berries, cross country skiing. The story goes on just the way it started: with no hurry.

”The very first memories of love for aesthetics are from my childhood. They are spaces and moments, certain atmospheres that were created by a strong vision even though the resources were scarce. Later on this passion led myself to become a designer in industrial business and some time after, to start Noki Studio. That same passion has carried me and my professional vision through many phases in life.” Elina

“Textile was my first contact with the world of design. In my childhood home it was not common to buy new and ready-made products. It was much easier to get my parents to buy me a sowing machine than new Levi’s jeans! I was given a permission to buy any material and just as much I wanted from the local textile store. In this way, I learned to create things by myself.” Henna

Products that are made from quality materials, that are simple and timelessness serve the purpose of calming our lives. Passion for details and the harmony of colours and materials create quality of life through clothes, textiles and artefacts. The plain geometrical shapes of nature with several variations are the basis of designing. The pureness and clarity of the Northern landscape, the light and the importance of the details have been good starting points for experiencing our artifacts. It is comforting and relaxing to be in touch with basic matters in life.

The corner stone in our work has always been the usefulness and multipurpose use of the products. We only make articles that endure time and use. Artifacts that do not change with the season. We favour for small series, stable models and custom-made articles. We are against mass production and artificialness. We are very proud of our clothes made with “zero waste” principle which does not result any waste in the making process. We aim for minimizing all loss of materials in everything and we carefully choose the materials we use. We show respect towards handcraft, local design and work. We know the people that are standing behind our artifacts and we do value their professionalism.